A covid catastrophe. Shedding some light on insurance, and how it’s helping small businesses pick up the pieces.

We all experienced and possibly still are, some business fallout from Covid. This animation had the heavy task of trying to distill those unforseen aspects, along with how we can attempt to remedy them in the future.

Art Direction and Design: We Are MAD
Animation: We Are MAD
Created using: Adobe Photoshop, After Effects,  Maxon Cinema 4D, Octane Renderer.

Using “La Cantina” a fictional restaurant as a case study. The animation revolved around what typical business interuptions would have had on it compared to the way Covid 19 has impacted many similar businesses.

Using a restrained colour palette and 3D to add accents and depth to this complex business world.